26th January 2018, London, UK – Kent Jones has released the video for new single Merengue.
Shot in Miami and featuring a cameo appearance from DJ Khaled, the music video for Kent Jones’ Merengue is directed and produced by Eif Rivera.
Described by XXL as “Hip Hop’s favourite music video director” and Busta Rhymes as “the new Hype Williams”, Rivera has worked with 50 Cent, Puff Daddy, Nicki Minaj and Gucci Mane to name but a few.
Merengue, with its infectious Latin beat and sample from the N.O.R.E hit ‘Oy Mi Canto’, follows the release of hit singles, Don’t Mind, Sit Down and Alright. Since their release Kent Jones has garnered over 320 million combined Spotify plays, while the release of Don’t Mind birthed an international dance movement and became a mainstay on international radio playlists across the board, topped the US Hip Hop Charts, scored a top 10 in the Billboard 100 and sat in the top 10 of the UK Official singles chart for over 6 weeks.
Mentored by Miami based production duo Cool & Dre (Lil Wayne, Fat Joe, Nas), Kent has worked with a multitude of artists (Yo Gotti, Ace Hood, The Game, Vado, DJ Traphouse), and is signed to DJ Khaled’s We The Best Entertainment in the US and Black Butter Records in the UK
Hailed as “the definition of a musical genius” by DJ Khaled, and an accomplished singer, rapper and producer, Kent Jones wants to use his music to connect people around the world “no matter what language you speak”. The sizzling beat of Merengue, and the sexy Spanish influence of the track will undoubtedly do just that.
Named after the popular style of dance and music originating from Dominican Republic, Merengue will inevitably follow in the footsteps of Jones’ previous releases and achieve stratospheric success across streaming platforms as soon as it becomes available.
Fans are already familiar with Kent Jones from his critically acclaimed mixtape Tours, as well as his time spent on Beyoncé’s Formation Tour, and contributions to tracks on albums from The Game, Lil Wayne and Beenie Man.
Watch the video for Kent Jones’ Merengue here: