Every Act Of Unity makes a difference in someone’s fight against cancer, which is why Cancer Research UK is asking everyone to unite in one incredible Act of Unity on 4 February, World Cancer Day. Together we can show our support, raising funds which will accelerate progress in the fight against cancer.
As a symbol of strength and unity, the charity is urging supporters to donate or wear a specially designed Unity Band during the two week campaign, launching 19 January, with all proceeds helping pioneer research into all 200 types of cancers, and fund over 4,000 scientists, doctors and nurses in the UK.
The unisex Unity Bands feature a classic reef knot design which symbolises the strength in the collective, a simple way to show your support in what will be a lifesaving Act Of Unity.
An Act of Unity is a gesture of support in the face of cancer. Whether it’s from a friend, family member or even a stranger. Anyone can play their part by wearing a Unity Band, making a donation, volunteering or fundraising for Cancer Research UK. Show your support, whether it’s to celebrate people who have overcome cancer, show solidarity with those going through treatment, remember loved ones or to simply to reduce the impact of cancer on future generations.
As well as the main unisex design, for the first time, Cancer Research UK has also created special Unity Bands for Kids & Teens, a men’s leather Unity Band and a limited edition ‘Collection’ made of copper plated in silver and rose gold as a lasting memory of support.
Thanks to research, cancer survival rates have doubled over the past 40 years. Today, 2 in 4 people survive their cancer for at least 10 years. Cancer Research UK’s ambition is to use World Cancer Day to accelerate progress so that 3 in 4 people survive their cancer. With no government funding, the charity relies on every single donation and the united support of each person on 4 February to help make this goal a reality.
Unity Bands® are available from January 2017 in all Cancer Research UK stores, partner outlets and online – Join the #ActofUnity Right Now at cruk.org/worldcancerday for a suggested donation of £2. Funds raised will help to continue our lifesaving research.
For more information on celebrity support or high res images of the Unity Bands please contact: Emma Shiggins or Chelsea Snell in the Cancer Research UK press office on 0203 469 8641/6118 or firstname.lastname@example.org or email@example.com