John Lewis’ new Christmas advert is as short as evens to record less views than 2015 and 2016 instalments #BusterTheBoxer and #ManOnTheMoon.
#MozTheMonster has been met with mixed reviews and the online leading bookmaker has 2017’s advert at even-money to fall short of the 28 million and 25 million Youtube hits achieved by the company’s previous two festive commercials.
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Betway’s Alan Alger, said “The latest John Lewis Christmas advert has slightly underwhelmed and we make it evens that it receives less views than #BusterTheBoxer and #ManOnTheMoon.
“Credit to John Lewis, the last two adverts have smashed expectations out of the park and #MozTheMonster looks hard-pushed to draw alongside those ads given the reviews so far.”
Betway – Novelty
#MozTheMonster to be:
Least viewed John Lewis advert of the last three years
Most viewed John Lewis advert of the last three years