This week, Pepsi presents the Beats of the Beautiful Game www.pepsi.com/thegame album — an exclusive collection of 11 anthemic songs and 11 companion short films that capture the spirit, sights and sounds of the world’s most popular game — football. Rita Ora — one of the marquee artists of the album — shares a new remix of her smash hit: I Will Never Let You Down (Switch Remix).
The track and its accompanying film track directed by the applauded, Diego Luna, will officially be released the week of June 2nd, with the complete Pepsi Beats of the Beautiful Game album available June 9th internationally and June 10th in the U.S. In advance, I Will Never Let You Down (Switch Remix) is available this week as an immediate download when fans pre-order the album via iTunes http://smarturl.it/PepsiBOTBG. Additionally, view an exclusive lyric video of the song here:
Rita enjoyed recent success in the UK with ‘I Will Never Let You Down’ which went straight to No.1, her fourth UK No.1 single, making her one of the most successful British hit-makers of all time. She has now tied with one other artist in setting the record for the most number of chart-topping singles by a solo British woman in the UK.
Rita joins a host of hot global artists for the album including Kelly Rowland, Janelle Monáe, Timbaland, Jetta, R3hab and Santigold alongside award-winning directors including Spike Lee, Idris Elba, Jessy Terrero and Diego Luna. Check www.pepsi.com/thegame for more.